What is Google webmaster and their role in Digital Marketing Program?
Google Webmaster Tool which also know as the search console is the free service or tool which can be use by anyone who owns a website to measure the website performance which offers the valuable information to increase the marketing efforts.
What you will learn in Google webmaster mastery course?
– Introduction to Search Console Tool.
– How its useful for website?
– What are sitemaps, robots.txt and there use?
– What are crawl errors, search queries, structured data, Mark-ups?
– What are impressions , CTR, Position and how you can analyse website performance through it in WMT?
– How WMT help to index your website in google?
– How you can target the particular country through webmaster?
– How you could see the keyword performance through WMT?
– What’s the new features in new search console?
– How you can check the links behaviour?
– What does fetch as google and render feature?
– What is Rich card and data highlighter?